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Posts Tagged ‘E-Commerce’

How Marketers Get the Most from ERP-Integrated E-Commerce

In some ways, e-commerce is the best thing that ever happened to marketing. Before the internet, everything was TV, radio, and print. You purchased spots and advertised, in the hopes that shoppers hearing your jingle often enough would eventually give you a call or drop by your brick-and-mortar store. And even then, you were pretty […]

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Integrated E-Commerce as the New Face of B2B Sales

E-commerce has changed the face of B2B sales. B2B companies are increasingly adopting online channels as at least an element of their overall business strategy, while a sizable majority of B2B executives consider B2B e-commerce critical to their long-term success. But it isn’t just the shift to the web that has transformed B2B sales. E-commerce […]

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4 Reasons Microsoft Dynamics 365 is Great for E-Commerce 

As e-commerce specialists for nearly twenty years, one of the questions we hear the most is how well different ERP systems work when it comes to running an online channel. There’s no clear-cut answer: every ERP has its advantages, and a lot depends on factors like your industry, the size and complexity of your company, and your business and engagement models. To take Microsoft’s latest offering, Dynamics 365, as an example, it actually […]

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5 Reasons Your Business Needs to Join the Food and Beverage E-commerce Revolution

E-commerce is no longer the sole purview of entertainment, electronics, and clothing. The food and beverage industry is gradually shifting towards the online market, and the time for your business to get on board is now. The industry is at a turning point. Innovative startups are using scalable online solutions to capitalize on shifting consumer […]

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Three Unexpected Benefits of Using a Content Delivery Network (CDN)

The statistics are in: faster-loading speeds = happier customers = more conversions. We’ve said it before, and online shoppers agree. As browser speeds continue to accelerate, customers expect faster performance. Sites with loading times over 3 seconds can expect bounce rates of 40%... or worse. This is why so many e-commerce businesses use a content delivery network (CDN) […]

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How to Future-Proof Your Digital Strategy with SaaS E-Commerce

The advent and evolution of new technologies is showing no sign of deceleration. The pace of innovation is only quickening, and —based on the evidence we’ve seen so far— more advanced technologies can only mean one thing: more disruption. Modern technology is changing the way we do everything, from how we spend our free time […]

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Addressing (and Overcoming) Distributors’ Top E-Commerce Objections

There is still quite a bit of friction when it comes to distributors embracing B2B’s shift toward e-commerce. Many want to stick to the status quo, or to maintain a traditional sales model in order to appease their sales team. But distributors who are still dragging their feet should make strides to keep up with […]

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The E-Commerce Scalability Problem: Why You Can’t Afford to Wait

Growth is the goal of any business, no matter its size. At any given point in your business development, you will be looking to grow your company, your impact in the marketplace, your customer base, and your revenue. However, wanting to grow often comes with its challenges, most notably: scalability. Why is Scalability a Challenge? […]

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5 Steps to a GDPR-Ready Web Store

The European Union’s General Data Protection Regulation (GDPR) went into effect May 25th, 2018. The regulation aims to give EU residents greater access to and control over their data online, and compliance is mandatory not just for businesses in the EU, but anyone doing business with or exporting data from the EU. This means that […]

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Gaining the Competitive Edge in eCommerce, Part 2: Maximizing Sales Growth

By John Pollard, Technical Writer, k-eCommerce This is the second article in a two-part series on key online competitive differentiators. Here, we look at ways to maximize sales growth, using a success story example. If you missed our first installment, with a focus on reducing operational costs, you can view it here!   Part 2: Maximizing […]

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