It was recently predicted by Forrester that online retail sales will reach $414 billion by 2018. While this statistic pertains to retailers who sell directly to consumers, that doesn’t mean B2B organizations should overlook the earning potential a web store could bring them. In 2013, B2B eCommerce was a $559 billion industry, twice the size of B2C eCommerce in 2013, which had sales amounting to $252 billion, according to Forrester. Open an integrated B2B web store today and start
To successfully open and run an online store as a B2B organization in the industrial sector, an eCommerce website with integration to Microsoft Dynamics ERP can provide all the tools necessary. Combining these two pieces, Microsoft Dynamics ERP and an online store, means a business will only have to manage one database, which makes it easy to manage a large number of SKUs and doesn’t accrue high operational costs. Likewise, any changes made in the ERP to price or inventory will be reflected on the virtual storefront in real-time.
In addition to the above mentioned benefits, an integrated eCommerce website will deliver a complete ordering and tracking system, instant access to inventory and pricing and the ability to pay for purchases with a credit card, ACH account or via EFT from the web store. Web stores are customizable and further add to an omni-channel business approach.
All these tools allow customers to order at their convenience, which saves them time. These online ordering tools also make it easy for customers to track packages with accurate shipping information and to locate an order status from a secure portal. From this portal, customers can also view historical order and payment data. Further, an online store with integration to your Microsoft Dynamics ERP creates a more informed customer who is aware of a business’ entire product catalog.
Open your integrated online store today with k-eCommerce. To learn more about the k-eCommerce solution,