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Columbus Global

Leap Ahead of Competition With ERP Software


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Every business owner understands that in order to be successful, you need to set yourself apart from other businesses.  Less clear is how to go about showing how your business is unique and using that to your advantage.  An enterprise resource planning (ERP) solution is just what you need to find both the insight and the control to get ahead of the competition.

A comprehensive ERP software solution will manage your financials, supply chain, manufacturing, project and services management, human resources and payroll, customer relationship management (CRM), and much more.  Integrating all of your critical business operations will first provide visibility throughout your entire business.  You will be able to clearly see the processes that are efficient and profitable, as well as be able to take quick action to address less productive operations.  Using real-time data, instead of month-end or quarter-end data will enable you to act quicker to new opportunities, which will give you an edge.  When your competitors are busy crunching numbers and calling suppliers for quotes, you can have your proposal in front of your new customer.

After visibility comes control.  Learn to leverage what you do well to set you apart from your competition.  Use your business data to streamline operations and improve productivity from the office to the warehouse.  Control inventory levels so you reduce the number of backorders without over-stocking the shelves.  You can also use ERP to improve communication and collaboration with suppliers and customers.  Getting to know your customers' buying habits will help you cross-sell or up-sell with additional or complementary products or services.  Finding new and innovative ways to offer customized customer service will strengthen long-term customer relationships.

To see how real businesses leverage their ERP, download a copy of “25 Brilliant Ideas to Outsmart Your Competition with Microsoft Dynamics ERP”.  One of these great ideas talks about an oil and gas company with growing pains that was able to measure the profitability of its fleet of over 100 delivery trucks and 2,000 accounts by moving away from simple spreadsheets and into Microsoft Dynamics GP.   Spreadsheets often contain mismatched and inaccurate data that is difficult to analyze.  The business intelligence functionality in Microsoft Dynamics GP was able to put the company's finances in order so they could determine which trucks were profitable, as well as how to improve the trucks that weren’t.

By Sherwood Systems, Microsoft ERP and CRM Partner out of Arizona

One Response to “Leap Ahead of Competition With ERP Software”

  1. Jon says:

    Always wondered what ERP stood for. Now I know – thanks!