Recently I had the opportunity to interview Jon Rivers. In this interview he discusses his book, current projects, and his views on user problems.
In a short summary how do you describe your job ?
I am currently the Channel Partner Manager at
You can also find me presenting at Dynamics-focused conferences, educational forums and Web events, including the annual GPUG Summit, AXUG Summit, NAVUG Forum, Microsoft Convergence and numerous regional user groups.
How long have you been in the Microsoft Dynamics GP Industry?
I have been in the Microsoft Dynamics GP space now for over two years but I have been in the Dynamics ERP ecosystem for over seven years working with both Dynamics AX and NAV.
What’s the message in your book that you want readers to grasp?
Social Media can be confusing to people as there is expectation that you should be pushing content through various channels, but that’s not true you can be just a consumer of information. Actually that is where I started and with all the useful information out there, I wanted to bring that to the attention of the End User who uses Dynamics GP on daily basis. There is information from blogs telling how to resolve issue, to YouTube videos giving snippets of how-to training, to content being pushed by Microsoft themselves.
Now that social media has become the everyday norm, how much of an impact do you think Dynamics GP will have attracting new customers using marketing efforts through social media?
I believe Social Media is already having an impact out there especially when I see the efforts that Microsoft is putting behind it. Take for example when Microsoft released Dynamics AX 2012l they use Social Media a lot to drive traffic to the virtual release event. Now if I also take my role at Data Masons we have certainly seen an increased awareness of our solution using these channels.
What does it take to expand to packages like NAV, AX, and SL?
Making sure you fully understand the packages and the verticals/client base you will be taking them into.
How do you think the Partner Channel will have to change over the coming years?
End Users are getting more and more savvy on how they do the research and evaluation of solutions so the Partner Channel community will have to adjust as necessary to this.
What customization tool would you create to meet the needs of users that are facing a common problem?
A portal that would scan every possible place out there to see if that problem has already been answered by others in the Dynamics Community via maybe a blog or tweet or maybe a video; and of course search Microsoft’s KB’s as well. If there is no answer then I would post the question and push it out to the Community.
We have a webinar coming up called 10 tricks in 30 minutes: The Top 10 Features of Dynamics GP You’re Not Using and Should Be! What would be one of your tricks?
As I am not a physical user of Dynamics GP on a daily basis -- I am more focused on solving EDI requirements for clients -- I am not sure I can recommend one.
What are your current projects now? Are you planning on speaking at a public event?
New projects… if you call it a project that is, I just became the Communications Chair for the IAMCP DC Chapter so I'm excited about that new opportunity. From a speaking standpoint I will be speaking at the
What do you like most about your job?
The people I get to work with on a daily basis. The whole Dynamics Community is a great bunch of people to work with. It’s what drives me to be at my desk every morning.
By: Natalie Williams, Marketing Coordinator,