Summer in Colorado is a great time to be active: biking, hiking, rafting, softball, golfing; the list of fun and healthy outdoor activities is endless. And as with any athletic activity, the risk of injury is always a remote but very real possibility.
So you can imagine my consternation when last week I broke a bone in my right foot. How, you might ask? I wish the response was by participating in one of the above mentioned activities I love so much but in truth I tripped over a shoe coming down the stairs at my house. So I now have a "boot"(similar to a ski boot) that provides stability while allowing me to walk - however these clumsy boots are the reason I gave up skiing (therefore my love for summer sports over winter!)
I mention this as I prepare to leave town to attend the annual to be held in Las Vegas June 15-17th. The purpose of this conference is to expose the attendees to new and exciting technology trends that impact both professionals and clients. In addition to the keynote speakers and breakout sessions, typically over a hundred vendors display their wares, many who are in the business of selling accounting software solutions like .
Since my mobility is now severely constrained , I won't be able adhere to my usual modus operandi, which is to zoom by the exhibits, avoiding eye contact and barely giving any particular vendor enough time to even say hello (although I always seem to find time to sample their baskets of candy).
But the more I think about it, a forced slowing down of my pace is probably a good thing. I think we often take for granted the time and effort these show vendors put into a particular conference. And really, what better way is there to meet and view firsthand different software solutions that may fulfill a need and provide great benefit for your company.
So the next time you attend a trade show, be sure to take the time to speak to vendors who offer industry specific or even generic solutions that can take your business to the next level. I am sure you will be glad you did and the vendors will certainly be appreciative. And who knows, you might just end up with something a bit more valuable than a key chain or bouncy ball.
