Let me say right off the bat that I did not conduct this study. Nor did I write the article referenced below. The credit for this fascinating article published on ZDNet (“Where technology meets business”) goes to Michael Krigsman who examines the original study by Panorama Consulting Solutions. And I must say that they bring a number of metrics to light that may surprise many of our readers.
Before I go any further and pontificate on the findings, here are the links to the
The findings are a mixed bag. I generally favor content that favors Microsoft because that’s my bag. But in this case, I’ve decided to be more neutral and share the good, the bad, and the ugly with you, in reverse order.
When it comes to market share, SAP holds the largest share of the 3 titans, 22%. Oracle trails with 15% and Microsoft Dynamics comes in third with 10%.
As for frequency of being short-listed? SAP is short-listed 35% of the time, Oracle 24% of the time, and Microsoft Dynamics only 17% of the time. Hmmm….
Then things finally start to look better for my home team, Microsoft Dynamics. “Although SAP achieves the top spot in short lists, both Oracle and Microsoft are more frequently chosen than SAP. As the survey report states: the study suggests that after ‘assessing the available information, organizations are not easily convinced that SAP is the best option.’ It is possible that SAP's reputation for being expensive and complicated to implement scares potential buyers.”
And the good news just keeps coming.
Average Time to Implement (Planned vs. Actual in months)
Then Krigsman summarizes the results:
-Largest share of the market
-Highest short-listing rate
-Lowest selection rate when short-listed
-Longest payback period
-Highest selection rate when short-listed
-Longest implementation duration
-Largest delta between planned and actual implementation duration
-Lowest percent of users who realized between 81- and 100-percent of benefits
-Smallest share of the market
-Lowest short-listing rate
-Shortest implementation duration
-Highest percentage of users who realized between 81- and 100-percent of benefits
The italics are mine!
Conclusion (with a few caveats that you can read about in the article): “The survey data suggests that Microsoft Dynamics is doing something right, despite its low market share.”
A note to my readers: Your feedback is most welcome.